Awanda, Amebo, Gossip or any other name you call it, no African culture promotes the carrier of fake news. Habitual tale bearers are, traditionally, often outcasts. Our cultures recognise the grave dangers that such tales may instigate and how difficult it is to douse the social fires that gossip or fake news light but we are now trapped by our close-knit and impenetrable social network circles and have become ardent promoters of fake news by act and omission. Our oreferred circles often comprise co-religionists and our own tribal groups, co-idealogists, such that, the tendency is to believe every confabulation, every figment of a wild and malicious imagination by those we consider our friends and trusted opinion leaders. We reject contrary opinions out of hand if any one out of our preferred circle should dare to utter them. We are now entrapped by our social comfort zones, unwittingly being mind-controlled by motives we may not even subscribe to if we were aware and questioning. We circulate fake news, vidoes and pictures with abandon, especially if it appears to do malicious damage to our antagonists. The noise of fake news is so much that the voice of reason is drowned out.
“…Behold, how great a matter a little fire kindleth! And the tongue is a fire…” James 3:6-7.