Jidenna's African fashion in latest music videos

Good marketing for African Fashion. Soon the exotic will become the mainstream; I dare to dream.

Style Summit Africa

If you haven’t heard already, the past couple of weeks have been very busy for Nigerian-American musician Jidenna. He released the visuals to his song “little bit more” a few weeks ago and released the visuals to another song, “Chief don’t run”, just yesterday. One thing Jidenna is known for is his pride in portraying Nigerian culture in his clothing, lyrics and videos. His most recent video releases are no exception.

Jidenna header Jidenna on his tropical paradise set for “little bit more”

The classic man is also known for his dapper sense of style as he is usually dressed to the nines in three-piece suits, unlike most rappers. His style inspiration emanates from 19th century Jim Crow era and West African style, which he boldly shows with African print pocket squares, ties, shirts and blazer trimmings. Jidenna usually works with Senegalese tailors to create these looks and occasionally also works with Ghanaian and Nigerian…

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